The Healthy Kids

Helping our youth live healthier and happier lives!

Dennis Swanson

Owner and CEO of LAMPS PLUS

Mr. Swanson was born and raised on a farm in Homer, Nebraska.  His academic interests led him to Rice University where he graduated with a dual-majored in economics and architecture.  He went on to earn his MBA from UCLA Anderson School of Business. 

Mr. Swanson founded Lamps Plus with his wife, Manja, more than 30 years ago.  Under his leadership, Lamps Plus has become the nation's largest specialty lighting retailer with more than 40 state-of-the-art showrooms throughout the western United States.  Lamps Plus now serves more than 2 million customers per year. 

Always pioneering new channels to sell his products, Dennis spearheaded the development of the company's e-commerce site, which was launched in 1998.  Since then, he has been instrumental in the development of a multi-channel strategy, fully integrating each customer's experience in stores, online and at kiosks located throughout each of the company's superstores. was accredited by Internet Retailer magazine as one of the top 50 online retailing sites in the United States.  Mr. Swanson was recently inducted into the esteemed Lightning Hall of Fame at the American Lighting Association's 2006 Annual Conference.